Advertise with Us
Our audience is passionate about general and actively engaged with the products, events, and community that define the space. Your brand deserves an audience that pays attention.
Boone Source is the go-to independent local news publication for Boone, Blowing Rock, Banner Elk, and Watauga County. Our readers are deeply invested in their community, following local news on town and county government, Appalachian State University, Watauga County Schools, business and tourism, public safety, sports, and community life. Advertising with Boone Source offers a direct way to connect with this engaged local audience across the High Country.
Why Advertise with Boone Source?
Focused Local Reach
Connect directly with residents and visitors in Boone, Blowing Rock, Banner Elk, and across Watauga County who rely on us for their local news and information.
Comprehensive Community Coverage
Your message will appear alongside trusted reporting on vital local topics, including App State, Business & Tourism, Community, Housing & Growth, Public Safety, Schools, Sports, and Town & County.
Credible & Trusted Source
Boone Source is committed to independent local journalism. Our stories are drafted with AI assistance from public records and official releases, then rigorously reviewed by an editor, ensuring accuracy and building community trust.
We offer a range of advertising opportunities designed to help you reach our local audience effectively, while supporting independent journalism in the High Country:
- Prominent display advertising placements across the Boone Source website.
- Sponsorships for specific content sections or topics, allowing you to align your brand with relevant local news categories.
- Opportunities to integrate your message into our community-focused platform and engage our readership.
Ready to Connect with the High Country?
Reach our engaged local audience and support independent local journalism in Boone and Watauga County. Contact us today to learn more about advertising opportunities tailored for your business.
Targeted Reach
Our audience is passionate about general — they are the buyers and enthusiasts that brands in this space want to reach.
High Engagement
Our content drives conversation. Ads placed alongside our articles and data pages benefit from elevated attention and recall among a highly motivated audience.
Brand Safety
All content is editorially reviewed. Your brand appears in a premium, professionally curated environment focused exclusively on general.
Sponsorship Formats
Choose from a range of formats designed to integrate seamlessly with our editorial experience. Pricing is not listed here — contact us to discuss a tailored proposal.
Homepage Feature
Premium placement on the Boone Source homepage, seen by every visitor. Ideal for brand awareness campaigns targeting the general community.
- Homepage leaderboard
- Featured article slot
- Sidebar placements
- Category page sponsorship
Article Sponsorship
Native sponsorship integrated into our editorial content, clearly labeled as sponsored. A direct way to reach readers actively engaged with general coverage.
- In-article branded placement
- Sponsored article series
- Social media amplification
- Newsletter inclusion
Newsletter Sponsorship
Reach our most loyal subscribers directly in their inbox. Our newsletter delivers the week's best coverage to readers who have opted in for more.
- Dedicated newsletter spots
- Custom copy integration
- Subscriber targeting
- Performance reporting
Data Page Sponsorship
Sponsor our comprehensive general data pages — the most-bookmarked content on the site. Ideal for brands that want sustained visibility with serious enthusiasts.
- Persistent brand placement
- High-intent audience
- Long session times
- Return visitor traffic
Not ready for a paid placement? Put Boone Source on your site today anyway — grab our free embeddable satire widget and run fresh satirical headlines on your pages at no cost.
Start a Conversation
Tell us about your brand and goals. Our advertising team will follow up with a tailored proposal. You can also reach us directly at [email protected].